VSC MARKETING
Most CRM programs have campaigns for marketing service contracts, but the phone does not ring and most customers are never followed up with. Historically, dealers have limited if any success selling VSC’s to service customers. We have the Data Driven – Automated solution to get results.
Everyone else is trying to sell your customer a service contract. Why aren’t you? Dealers have the data and relationships, yet how many opportunities do they take.
How It Works
DMS Integration
Customer pay jobs are flagged for an email or text message. This filters out maintenance and warranty customers, so we only target customers without a vehicle service contract.
Branded Communications
Your customers are sent dealership branded emails to ensure higher open rates, and have your customers vehicle info embedded in the communication. Text messaging can also be utilized.
Custom Branded Website
Customers are directed to a branded website that already has your customers info, and they are offered various payment options. They purchase the VSC through an integrated shopping cart.
Flexibility
Out of warranty and did not purchase at time of sale campaigns are also available.